ABOUT US

OUR STORY

We became Action Sports Inc. back in 1976. Since then, we have grown into an all season sporting goods store. Our winter wear and gear occupies our original 8,000 square foot location at 324 West Main Street, route 1, Branford, CT. In 2010, we added an additional 3,000 square feet and opened our Giant Retail Partner Store in August.
 
We have a second location at 1395 Boston Post Road, Old Saybrook, CT. At ActionSportsCT.com, you can learn and shop online. Our goal is to offer superior quality sporting goods to all our customers, nationwide. Whether you choose to shop with us locally in our two locations, Branford or Old Saybrook, CT, or shop online we say:
“Ski, Snowboard, Kayak and Bike. Be ready for the trip.”
Our reputation has been built on being master boot fitters. We promote “Ski Pain-Free” because our staff are certified and trained to fit boots to your feet. We know that you can ski longer and enjoy a whole day on the slopes, when your boots and feet are comfortable. This is one of our specialties.
 
Offering the latest in snowboard & kayak technology, and top quality bike brands like Giant and Cannondale, is matched by our expertise in product knowledge and service. Expertly trained professional sales people assist customers to make the proper selection. Our “one on one” selling technique gives customers the utmost confidence they are choosing wisely. This saves everyone money in the long run. We find that our competition cannot offer all of the same customer support. Often there is no one to help the customer in their selection of the products. This is what set us apart from our competition.

TOUR OUR STORE

Overview

Water Sports

Winter Sports

Bike Shop

Meet Our Team

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Paul von Maffei

Owner/founder

In May of 1972, I opened my first store in Branford and named it Wintersports Inc. My experience as a sales representative for Rossingol Ski Company had provided me with valuable insights in tho the specialty sporting goods business. 4 years later, I moved into our current location at 324 W Main St in Branford and changed the name to Action Sports Inc. My philosophy from the inception of Action Sports in 1976 has been to offer quality merchandise with the best selection possible, competitive pricing and an expertly trained and certified professional sales staff. i also believe that by employing certified master mechanics, coupled with the latest in technical equipment, we would be able to provide unparalleled service to our customers.

BOB

Bob Bourdeau

store manager branford

Bob became affiliated with Action Sports in September of 1992 bringing with him an already impressive resume within the snow sports industry. As Assistant Store Manager Bob attended Superfeet Bootfitting University in 1996, Lange Bootfitting University in 1998, and in 2016 became a certified master plus bootfitter graduating from Masterfit University. In 2007 Bob became the Branford Store Manager as well as the footwear buyer. Bob brings to this position an extensive knowledge of all products carried and strives to make every customers visit unique and rewarding. During his time off Bob can be found biking, paddleboarding and hiking. His favorite activity involves spending time with his daughter on the ski slopes of Butternut and Sugarbush Mountains.

Dave Segal

Dave Segal

store manager old saybrook

David has been at the Old Saybrook location for nine years, and selling Giant bikes for 14 years. David takes a lot of pride suggesting the right style and size bikes, kayaks, skis, and snowboards to match all types of customers. His priority is always providing customers the best possible shopping experience. This includes overseeing the exceptional maintenance and service his shop provides. With a thirty-one year background in a professional retail management and a BS in Marketing, David strives to ensure you will always have an enjoyable experience shopping at Action Sports.

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Rich DeCarlo

Bike shop manager
branford

Rich got his start in mountain biking in 1986. In 1988 his love for mountain biking led him to start racing cross country mountain bikes, where he won several races. Right out of college in 1993, he applied for a summer job at Action Sports where he went on to manage Giant’s Northeast X-Country race team. In 2010 when Action Sports made the decision to partner with Giant, Rich was made the manager of the Bike Shop.  Now that Rich is a family man, he has made bike riding a family affair, where he rides the mean streets with his children.

Shelby Action Sports Headshot

Shelby Kidd

Assistant Manager/Snowboard Dept. Supervisor

Shelby has been working at Action Sports since November 2013. She can usually be found in our Branford store in the snowboard department. Her expertise comes from 20+ years of snowboarding. During her free time she enjoys sailing, kayaking, paddleboarding, mountain biking, longboarding, and snowboarding

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Mike Taylor

Repair Shop Manager Old Saybrook

Mike joined Action Sports in September 2017 as the Repair Shop Manager. He had been with Action Sports previously as a sales associate and shop technician. His expertise lies in mountain biking. Mike races in the Eastern States Cup and finished this year in the top ten. He also spear heads our weekly mountain bike group ride. 
Mike ensures that all snow sport and bike service work are prepared and conditioned to the highest level. 
Mike is very approachable and loves the opportunity to chat with customers interested in products or service.

Branford

Old Saybrook

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